If you are passionate about brands, media and advertising, this could be right up your street. Our client is world renowned as a leading specialist in media measurement and evaluation, with impressive numbers of gold awards gained at the AMEC Grand Prix. Their expertise and bank of knowledge is unparalleled; it’s not surprising their client list is phenomenal. And with the hugely fast pace of change in the ways advertising reaches us, this is a constantly evolving arena. This is a highly entrepreneurial team – they are constantly evolving how they work to keep ahead of the changing advertising environment – agility and variety are at the heart of what you can expect here.
The increasingly fragmented and ever-changing nature of the media industry makes it ever-more critical for brand owners, media agencies and media owners to understand the competitive landscape across traditional, digital and search media. Knowing how other brands are investing and messaging is absolutely key to success; brands must stand apart from their competition and invest smarter in advertising which reaches the right target audience at the right time and in the most effective way. And the work is very global here which adds another really interesting dimension to the challenge, in terms of understanding and adapting to different behaviours and attitudes.
Insight is at the heart of what this team does; the focus is on consulting and adding value to the client’s thinking. The advancement of their tech-enabled methodologies takes out the day-to-day aspects of the research – this is all taken care of. This leaves the team to focus on taking a consultative approach with clients. In short, they get to work on all the best bits: the analysis, story telling and making recommendations – and so developing already great client relationships. In their words, they are the ones who make sure insights are customised, flavoured and seasoned.
The team is going from strength to strength; their reputation is such that business is consistently coming in to them – and this role is a result of their ongoing growth. The team come from different backgrounds: research and ad agencies, publishing… they are friendly, collaborative, close knit and clearly enjoy their time together. What stands out is the fresh thinking and agility; they love trying new ideas. At this level, you would gain great exposure to some of the coolest and influential clients around and be involved in fascinating ad hoc media studies which create impact.
With lots of scope to build up experience really quickly with great client exposure, there are excellent development opportunities both within the team and globally.
Key is an interest in advertising! We are looking for energy, creativity, spark, a team player. Someone who can bring a fresh perspective and expertise to the team. We are either looking for a market research background (agency or inhouse), ad agency or publishing planning background would be really interesting.
To £40,000 + excellent benefits
Based: Home/London zone 1
Salary: to £40,000 + benefits
Type: All, Quantitative research.
Sector: All, Media / Entertainment / Publishing
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