This mid-sized, mixed methods consultancy prides itself on helping clients understand what really matters to customers and what they need to do as a result of the insight. They are looking for someone to head up and develop the qual side of their offer – this role will appeal to a strategic quallie who loves working on meaty client challenges and running qual as part of mixed methods programmes.
We are looking for someone who is passionate about devising the best possible methodologies in order to bring the heart of the customer to the table and then championing this thinking with clients, helping them determine direction and next steps. Someone who naturally asks themselves ‘what would I do if I ran this business/brand’ and wants to help their clients use the insight to do things differently.
This agency has a well-earned reputation for delivering the highest quality work across all aspects of customer research, from the traditional to the more strategic. Retaining much of their management consultancy heritage, this is an intellectually stimulating environment where you need to bring your best thinking to the fore – this is why people really enjoy it here.
Their focus is on helping clients move forward via connecting with customers and understanding and illuminating customer views. They are essentially a one-stop-shop for their clients and their work spans quant, qual and mixed methods across product and service development, customer journey, experience and behaviour, brand strategy, advertising evaluation as well as customer and market understanding. Much of their work is in the financial services, retail, telecoms, energy and automotive sectors.
In addition to the calibre of work, what stands out here is the culture. It is challenging in the most positive way: others in the agency will get the opportunity to add value to major pieces of work – very often there are internal workshops – it’s all very constructive and collaborative and ensures the best possible work goes out the door.
We are looking for a Qual Director who enjoys developing methodologies (and is not afraid to use ‘quirky ways’) to enable them to untap customer thinking and get to the nub of the issue; we need someone with a track record of fresh thinking who is used to creating new ways of working, someone who can really push things forward.
The focus is on uncovering the depth of individual thought so we need someone who is used to going far beyond the surface level of what is being said to the unconscious thought and what is not being said and who is passionate about ensuring customer views are taken into account and listened to.
Increasingly the agency works side by side with senior clients to help them in their quest for customer closeness – so we need someone with natural gravitas and confidence operating at this level, someone who can happily take senior client teams off site with customers and facilitate workshops which bring the customer perspective to life. They work with a number of other specialist agencies particularly in the behavioral economics field looking at the detail of customer decisions around the purchase journey, for example, so experience in this area would be a distinct advantage. And we are looking for established traditional qual skills and the ability to unlock thinking in an intuitive way. Much of the work this agency does is mixed methods an understanding of quant would be nice to see, although this is not a ‘must have’.
Please contact Stephanie Fairbank: email@example.com or call on 0207 129 1091/07595 821535 for an informed discussion. Visit our website for other great market research jobs: www.pollenrecruitment.com
To £75,000 plus benefits; open to 4 day/week
Salary: To £75,000 plus benefits; open to 4 day/week
Type: All, Qualitative research.
Sector: All, Financial, Retail
Share this Job