Qualitative Senior Research Executive: lovely boutique agency; lifestyle, entertainment, media clients
This integrated agency is well known for the quality of its work, its strong and often long-standing client relationships and also for its collaborative, friendly and supportive culture. Their clients listen to them and their insight is acted on. As their Head of Qual said: “Our clients really turn to us to unpack their challenges and they buy in to the research and our team; we see the impact our insight has on their businesses”. And they are hugely supportive of and committed to their staff in terms of training, development and general wellbeing. The work-life balance is good. People we move here stay and are happy.
In this role, you would work on a very wide range of clients from lifestyle (beauty, fitness, food, drink…) to technology, gaming and entertainment; much of the work is multi-market. The projects are varied including innovation, branding and comms development, using varied and cutting-edge qual methodologies; they use both traditional and digital approaches.
To give a flavour of some of their projects, they work very closely with a high-profile sport brand – this is multi-market and spans message/media testing and new product development – they are testing a wide range of potential new developments. This client really trusts the account team and as a result, the team has a huge level of influence – they are listened to and see the results of their work which they find really rewarding.
And for another client, they are working on fascinating challenges such as understanding how family eating habits have changed as a result of the lock down, views on ethical farming, the future of baby food and snacking for young children, family food preparation, the future of pasta…they are using communities, online diaries and depth interviews to understand what is happening in people’s lives in order to inform strategy and direction.
In short, the work is big picture, fast paced and informs and shapes some really exciting brands.
In this role, you will be working closely with your clients – you’ll be taking on key parts of projects, be involved in the day to day management of programmes and be involved in presentations and debriefs – all with appropriate support. And you’ll gain experience of a breadth of methodologies from groups, depths and interviews to more immersive – and emerging – techniques.
What really stands out here is the genuine level of care this agency has for their staff group. There is very real scope for development with a focus on training and promoting from within, a very close eye on ensuring the field work is manageable and many people here have been promoted through the business. There is a resounding feeling that people are genuinely happy to be here. As a result of all this, they remain a ‘destination agency of choice’ for candidates.
You will need hands-on qual experience on the digital side – face to face moderation is a nice-to-have but training will be offered if you don’t have it. Critical is a genuine interest and passion for understanding people: what makes them tick and what this means for your client’s brands. And we are looking for enthusiasm, a willingness to get ‘stuck in’, a proactive approach, great attention to detail and honed organisational skills.
This client has a very real commitment to diversity so they are keen to hear from people with a wide range of backgrounds. As such, they are also open to candidates who do not have a degree.
For more information, please contact Stephanie Fairbank: [email protected] or call on 0207 129 1091/07595 821535 for an informed discussion. Visit our website for other great market research jobs: www.pollenrecruitment.com
£29,000 – £34,000 depending on level/experience + benefits
Salary: £29,000 - £34,000 depending on experience + benefits
Type: All, Qualitative research.
Sector: All, Consumer, Media / Entertainment / Publishing, Public Sector / Government, Retail, Other
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