This role works on a big-budget client with a proven commitment to global innovation, the opportunity to work on a new category which is redefining the market, a tight-knit, collaborative and supportive team and training and development opportunities which are second-to-none. This is an agency you can join, be happy in and develop your career with for the long term.
Your focus would be on leading the understanding of consumer behaviour across a cluster of countries within this global research programme: how to attract new consumers, which products and attributes are especially motivating, identifying any product issues, looking at purchase channels etc.
You will get to work very closely with this client across their teams. This is a very popular client because they are interested, engaged, proactive, listen to the research and are described as a lot of fun. This is a fantastic client relationship and you really will get to see the impact of your work.
Added to this, a high calibre project management team is in place to deal with the day-to-day operations, so you are free to focus on consultancy and generating insight which informs the direction of your client’s strategies and plans.
The work is split between tracking and ad hoc – around 50% of the work is ad hoc using the tracking. These are huge global trackers on a country-by-country basis, with ad hoc questions off the back of that so you will get to design and execute bespoke work, analyse data and deliver insight which informs direction and decision making.
For this role, we need to see strong quantitative research skills either on continuous or ad hoc programmes – good analytical skills are critical and you need to feel comfortable using continuous data to run ad hoc analysis. You will have been client facing and enjoy this, and you will need to be a real team player – this is a close-knit team of people who enjoy what they do.
This agency has it all. Work that guides big, strategic decisions on behalf of the very best consumer brands, who brief this team on their most important and high-profile challenges. A global approach – much of the research is international – and a culture focused on understanding clients and their needs, rather than a short-term focus on hitting revenue targets. The people here are smart and talented including truly inspiring senior managers. The focus from the very top is on motivating and developing staff – this is a very happy staff group where people stay to progress their careers.
£35,000 – £40,000
Salary: £35,000 - £40,000
Type: All, Quantitative research.
Sector: All, Consumer, Innovation
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